Jeffrey Gibb Kennett (born 2 March 1948) is an Australian former politician who served as the 43rd Premier of Victoria between 1992 and 1999, Leader of the Victorian Liberal Party from 1982 to 1989 and from 1991 to 1999, and the Member for Burwood from 1976 to 1999. He is currently a media commentator.
Kennett was previously the president of the Hawthorn Football Club, from 2005 to 2011 and again from 2017 to 2022. He is the founding Chairman of beyondblue, a national mental health advocacy organisation.
The son of Kenneth Munro Gibb Kennett (1921–2007), and Wendy Anne Kennett (1925–2006; née Fanning), he was born in Melbourne on 2 March 1948. He attended Scotch College; and, although an unexceptional student academically, he did well in the school's Cadet Corps Unit. He also played football (on the wing) for the school. His failure to rise above the middle band academically almost led him to quit school in Fourth Form (Year 10 – 1963), but he was persuaded to stay on. His Fifth and Sixth Forms were an improvement, but he was still described in school reports as "[a] confident and at times helpful boy. Sometimes irritates. Sometimes works hard" (1964), and "[a] keen, pleasant, though sometimes erratic boy" (1965).
After leaving school, Kennett was persuaded by his father Ken to attend the Australian National University in Canberra, but lost interest and left after one year of an economics degree. He returned to Melbourne and found work in the advertising department of the retail giant Myer – kindling an interest for advertising that would one day earn him his living.
Kennett's life in the regular workforce was cut short when, in 1968, he was conscripted into the Australian Army. Kennett was selected for officer training and graduated third in his class from the Officer Training Unit, Scheyville (OTU), near Windsor, New South Wales, outside Sydney. He was posted to Malaysia and Singapore as Second Lieutenant, commander of 1st Platoon, A Company, 1st Battalion, Royal Australian Regiment (1RAR). This military career (and his earlier experience in the Scotch College Cadet Corps) has been noted by many biographers as an essential formative influence on the adult Kennett's character. His sense and regard for hierarchical loyalty, punctuality, and general intolerance of dissent or disobedience may be traced to this period.
Kennett returned to civilian life in 1970, reentering a divided Australian society, split by the Vietnam War, of which Kennett was a firm supporter. Having returned to Myer, Kennett became impatient with his work, and so with Ian Fegan and Eran Nicols, he formed his own advertising company (KNF) in June 1971.
Thereafter, in December 1972, Kennett married Felicity Kellar, an old friend whom he had first met on a Number 69 tram on the long trips to school. Their first son was born in 1974, followed by a daughter and two more sons.
Kennett was elected as a Liberal Member of the Victorian Legislative Assembly (MLA) for Burwood in 1976, having had an interest in local politics since the early 1970s. His preselection for the seat reportedly irritated then Premier Dick Hamer, who disliked Kennett's campaigning style, and had endorsed the sitting member, Haddon Storey. However, by 1981, Kennett was promoted to Cabinet as Minister for Housing and Minister of Immigration and Ethnic Affairs. He was one of several younger MPs whom Hamer promoted to Cabinet in a bid to renew his government. Kennett retained his post when Hamer was replaced as Liberal leader and Premier by Lindsay Thompson in June of that year. Following the defeat of the longstanding Liberal government in 1982, Kennett was the leading candidate to replace Thompson despite being the youngest member of the outgoing government. On 26 October, he was elected leader of the Liberal Party and hence Leader of the Opposition. He took an aggressive posture against the Cain government, and was often criticised for his "bull-in-a-china-shop" style and his anti-government rhetoric.
Under his leadership, the Liberals were heavily defeated by Labor in 1985. Afterwards he faced a challenge to his leadership of the party from Ian Smith. Kennett survived, but increasingly, he was seen as an erratic and unapproachable leader. He faced two more challenges to his leadership in 1986 and 1987. In 1987, in one notable incident Kennett referred to the Federal Liberal leader John Howard as a 'cunt' in a mobile telephone conversation with Howard rival Andrew Peacock. The car-phone conversation damaged both Howard and Kennett politically, but aided Peacock in his push to return as Federal Liberal leader (1989).
Toward the end of its second term the Cain government had lost support and the Liberals were expected to win the 1988 election. The Liberal vote indeed rebounded strongly – they won a majority of the two-party vote – however much of this margin was wasted on landslide majorities in their heartland. As a result, the Liberals took only one seat from Labor in the capital, and were left four seats short of a majority. Failing to become premier, Kennett was again criticised within his own party, and in 1989 he was deposed in favour of a little-known rural MLA, Alan Brown.
Kennett's performance during his first stint as Liberal leader is a matter of debate. Economou sees his 1985 and 1988 election campaigns as weak, while Parkinson believes he was a significant asset in pushing the Labor government of John Cain in several key seats.
Kennett publicly pledged never to attempt a return to the Liberal leadership. However, when Brown proved unable to challenge the government effectively, he allowed his supporters to call a spill in 1991. Brown realised he didn't have enough support to keep his post and resigned, allowing Kennett to retake the leadership unopposed.
With Victoria facing billions of dollars of debt, Kennett was seen as "Premier-in-waiting" from the moment he retook the leadership. Cain had resigned a year earlier in favour of Deputy Premier Joan Kirner, who was unable to regain the upper hand despite being personally more popular than Kennett. The Liberals' advantage was strengthened by an important decision taken during Brown's brief tenure as leader—negotiating a Coalition agreement with the National Party. The Liberals and Nationals have historically had a strained relationship in Victoria; they had sat separately for most of the second half of the 20th century. It had been believed that Kennett had been denied victory in 1988 due to a large number of three-cornered contests in rural seats.
The Coalition went into the October 1992 state election as unbackable favourites, having been ahead in opinion polling by large margins for almost two years. They stoked the voters' anger with a series of "Guilty Party" ads, targeting many Labor ministers and highlighting concerns in their portfolios. In the second-largest defeat that a sitting government has ever suffered in Victoria, the Coalition scored a 19-seat swing, attaining a 16-seat majority in the Legislative Assembly. The Liberals won 52 seats, enough for a majority in their own right. Nevertheless, Kennett supported his coalition partner, retaining the Nationals in his cabinet.
In the first three years of office, funding for public schools and the Department of Education was substantially reduced. 350 government schools were closed, including many Technical High School ("Tech") in Victoria, and 7,000 teaching jobs eliminated. The Tech School closures had a widespread, delayed effect two decades later when a skilled labour shortage in the state was declared by the government, attributable largely to the generation of children who were denied a trade-focused high school education, significantly reducing the number of school leavers commencing trade apprenticeships. The few who did so were insufficient to counterbalance the number of retiring tradespeople in the coming years. This directly resulted in the number of Skilled Migrant (subclass 190) visas being made available each year increasing to 190,000 from 2012 and an active campaign to entice migrants with trade qualifications to Victoria.